Six Cloud Benefits - Helping Businesses Innovate

1. Cost flexibility- Cloud helps reduce IT costs by transitioning from capital expenses (enterprise software licenses, servers and networking equipment) to more fluid, less expensive operational expenses.  With cloud, the organization essentially pays for what it needs when it needs it, following a pay-per-use model.

2. Business scalability-  The scalability provided by cloud promotes company growth and provides greater options.

3. Market adaptability-  Cloud allows businesses to rapidly alter products, processes, and services to align with shifting customer preferences.

4. Masked complexity- Cloud provides businesses with the ability to hide some of the intricacies of their operations from the end-user, allowing for a broader range of customers.  Because complexity is veiled from the end user, a company can expand its product and service sophistication without also increasing the level of user knowledge necessary to utilize or maintain the product or service.

5. Content-driven variability- Cloud’s ability to store more information, due to its expanded computer power and capacity, provides greater opportunities for customization of products and services.  Because of cloud, businesses can create a more customer-centric experience by adapting to slight changes in user-defined context.

6. Ecosystem connectivity- Cloud enables collaboration with partners, customers, and the community at large by providing a platform on which disparate groups can share information, resources, and processes.